11. Roadmap Priorities

P0 (Immediate)

  1. Standardize cross-platform identity propagation (journey_id, lead_id, subscription_id, site_id).
  2. Define and implement explicit prototype-to-site linkage contract.
  3. Add alerting/monitoring on Stripe webhook processing failures and provisioning failures.

P1 (Near-term)

  1. Build lifecycle observability view (lead → checkout → activation → site → ticket).
  2. Add automated integration tests for end-to-end purchase and provisioning.
  3. Document and expose dependency ownership runbooks.

P2 (Mid-term)

  1. Reduce coupling between operational ticket workflows and external tool drift.
  2. Add data quality checks for orphan entities (subscriptions without activation, sites without lineage, etc.).
  3. Align product BRD/workstreams with implementation map and keep a versioned changelog.